Most leadership development fails because it discounts perception. While executives perfect their skills in boardrooms, their influence evaporates in daily interactions, killed by a perception gap ...
If you’re familiar with the British sci-fi fantasy series, Doctor Who, you know that a common plot device is the use of “perception filters,” in which aliens attempt to alter reality to reflect what ...
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South Africa’s narrative problem: Why perception management is now an economic imperative
Earlier this week, Discovery CEO Adrian Gore issued a stark but vital reminder: in emerging markets like South Africa, narrative drives reality. This is not just an elegant turn of phrase. It is how ...
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Entrepreneurs urged to pay attention to public perception
Founder of Erumedia Group and Pressford, Ayobami Eruobami, has emphasised the growing importance of Lifestyle Public Relations as a strategic tool for entrepreneurs, creatives and business owners ...
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