Threads hit 500M users by tapping Instagram’s built-in audience, showing Meta’s true asset is its distribution pipeline, not apps.

Almost three years in, Meta's X competitor is still growing.

Instagram Threads, Meta’s X rival that now has over 400 million monthly active users, is officially launching a new feature that could redefine how its app is used: Communities. On Thursday, Meta said ...

After two years under Instagram head Adam Mosseri, Meta is officially handing off Threads to a new leader. Here’s what the change could mean for the app’s future. As first reported by Axios, Meta is ...

"Threads was created for sharing perspectives that generate vibrant, public conversations, but sometimes you want to take a conversation further, one-on-one," said Meta's team. "Messaging has been one ...

Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. Meta has confirmed it will collect interactions with its AI tools to ...

Two years in, Threads is starting to look more and more like the most viable challenger to X. It passed 350 million monthly users earlier this year and Mark Zuckerberg has predicted it could be Meta's ...